Book Formatting
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Chris BairdSelf-publisher and coach. He has published 230 books and sold over 50,000 copies. About Chris
Do Self-Publishers Need to Learn Copywriting?
Yes, self-publishers need copywriting: the title, cover and description decide whether readers buy. Learn the trick of selling the problem, not the contents.
How Do I Find The Right Book Title?
Pick a title by promising a result, using the keywords buyers search for, and checking how competing books sell. Plus KDP's title rules and my keyword tool.
How To Get Started Self Publishing Hardcover Books?
Add a hardcover on KDP and IngramSpark with your 6 x 9 paperback interior. KDP rules, trim sizes, 75 to 550 pages, ISBN, proof copy and cover tips.
Self-Publishing Do's and Don'ts
Self-publishing dos and don'ts: don't spam Facebook groups, don't refresh your sales, do optimize your book, keep writing and run ads. Mistakes I made.
How Can Content Marketing Help Me Sell Books?
Content marketing brings readers to your book for free and builds trust before they buy. Start creating content, build an audience and grow your email list.
Why KDP Keywords Are So Important!
They are how readers find your book, because Amazon works like a search engine. Why I changed my old titles and keywords, and how sales rose from searches.
Start with the free checklist
The checklist is the 12 steps I follow for every book I publish, from choosing a topic that already sells to setting up the book's marketing. It is free, and you get it straight away.







