Book Formatting
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Chris BairdSelf-publisher and coach. He has published 230 books and sold over 50,000 copies. About Chris
What Is a Reader Magnet? How Authors Build an Email List
A reader magnet is a free gift, like a short book or cheat sheet, given in exchange for an email address. Here is how I use one and what I got wrong.
Do This NOW with Your KDP Keywords to Ignite Sales
How to use KDP keywords to boost book sales: get the title right, research keywords with KDSpy, use Publisher Rocket for ads, and blog for organic traffic.
3 Things Self Publishers Should Do
Pick one topic and start building an audience from day one, run ads and write for search, and stay in the game for years. What I learned from my first books.
Non-Fiction Book Content Editing Breakdown
Content editing checks that non-fiction readers can understand and use your book. It comes after your own edits and before proofreading. Costs and my approach.
How to Set Up an Advance Review Team Step by Step
Build an email list, invite 20 to 50 readers, send free copies without requiring a review, and keep the team fresh. The steps Amazon accepts.
Why Don't They Teach This About Self-Publishing?
You learn it by doing, and you will get parts wrong first. A fire-building story, why to format your own book and what the grit research says.
Start with the free checklist
The checklist is the 12 steps I follow for every book I publish, from choosing a topic that already sells to setting up the book's marketing. It is free, and you get it straight away.


