Mindset
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Chris BairdSelf-publisher and coach. He has published 230 books and sold over 50,000 copies. About Chris
What Is a Vanity Publisher? Definition and Red Flags
A vanity publisher charges authors to publish and often takes rights. The definition, red flags to check in 2026, and how self-publishing keeps your rights.
Is It Better To Self Publish?
For most authors, self-publishing is better: you keep the rights and a bigger royalty share. Compare real contract rates and learn when a publisher makes sense.
Is it worth self publishing a booklet?
Yes, if you already have the content. Pick a keyword people search for and aim for 3,000 words to get an ebook, a 24-page paperback and an audiobook.
What Are The Self Publishing Pros And Cons?
Pros: higher royalties, control and speed. Cons: you learn and pay for everything yourself and nobody checks quality. How it can lead to a traditional deal.
Is Lulu Press Self Publishing A Good Idea?
Yes, as a second home for hardbacks and income away from Amazon. Proof and review fees, the free ISBN, 12-week distribution and where each format fits.
Find Out Why Self Publishing Is Bad?
No, not in itself. The real downsides are no gatekeeper and uneven quality, and you control both. Reasons people say it is bad, and why I still do it.
Start with the free checklist
The checklist is the 12 steps I follow for every book I publish, from choosing a topic that already sells to setting up the book's marketing. It is free, and you get it straight away.