Chris A. Baird | October 22, 2020
Where Is Lulu Self Publishing Login?

Do you want to get started with Lulu but don't know where to login? Let me tell you some helpful tips and where exactly you can find Lulu self publishing login.

Today's question has three answers and you're going to want to stick around for the third answer. Because it's a secret as to how to make the most out of Lulu self-publishing.

The question that was sent to me today was, where is Lulu self publishing login? Clearly, the person who asked this question is wondering a little bit about Lulu and wanting to get started with Lulu.

Where To Go

You've heard about it but where exactly do you go to get the logging in? I'm going to cover that in a lot more today. By the end of this article, you're going to know where to go to log into Lulu.

You're going to have the information necessary to make as much money off of Lulu as possible. And you're going to feel great not having to make the mistake that I and many other self-publishers have made when it comes to Lulu.

Before we get into the answers, grab a copy of my completely free Self-Publishing Checklist. So, where is Lulu self publishing login? Let me tell you a little bit about my own story when it comes to Lulu.

When I first got started, it was more than enough to start with just Kindle. But then I realized "wait, you're losing money if you do not have paper versions of your books". You get the paper versions out through Amazon's CreateSpace which is now KDP Print.

Then we get the audiobook out onto ACX. I thought I've done everything necessary to distribute my book properly. That was a huge mistake because the fact was somebody informed me that you're making a mistake by not having hardcover books.

And you might be thinking who wants to buy hardcover books? Wouldn't it just be enough to get a softcover book? Generally, they're a lot cheaper but the answer is that there's a market for it.

There's a ton of people who just like to read hardcover books if they're given the choice. The money is not the issue, they like the feel of that hardcover book.

So what are you going to do? Are you going to ignore that group and force them to buy your paperback or your Kindle book? No, we want to make it easy for them.

The hardback book is the way to go. But still, we have the question of, where exactly should we go to get our hardback books done?

Well, I ran into another publisher in one of the Facebook forums that I participated in at the time and that person commented, "you need to make sure you use Lulu".

A Little Bit Confusing

There are several reasons she was suggesting that. The reason is that if you go with Lulu, they supply the ISBN and that saves some money. You do have to pay for proof which will cost you some money like $20 or something for your book.

But then your hardcover books are permanently out on Lulu. So, what I discovered was just that sometimes things can be hard to make happen but the payoff is worth it.

Lulu is a little confusing. It takes a lot of work to get those covers figured out. Some of the information that they want in the order they want the book in.

Then you have to order the proof. You have to even know that Lulu was the place to go for the hardback books in comparison to all other options on the market.

But that was something that I discovered during that period. So, where is Lulu self publishing login? The first is that it's at www.lulu.com.

You go there. If you don't have an account, it's very easy to set up an account. You can get your bank hooked up and all of this sort of stuff.

Check out this related article: Where Can You Find A Lulu Self Publishing Coupon Code?

Once we have logged in and we have our account where it's a little bit confusing knowing where you're supposed to go next. The answer is you need to go Under My Projects. This is a place where we are going to register new projects and books that we want to put out there.

At the same time, it is also a place where we can be able to see the sales on our existing projects. Now, Lulu had some challenges with their website and they have made some changes making it hard to find where stuff is.

It became a lot more confusing for me. But here's the thing you need to remember, it's that because something is difficult, it's not just difficult for you. It's difficult for your competitors.

That's exactly right and so when we get started with Lulu, we see that "oh it's difficult". But that is what we expect. Listen, you're going to get your Lulu book created and you can use the exact same PDF that you use for your Amazon Print or KDP Print book.

That is assuming you're using a good tool like Jutoh for the formatting. That's what I use. You don't have to do a new one with that, you just need a cover.

Go Over To Amazon

Doing covers is a little bit of a pain. But it's a pain for everybody who wants to make a cover through them. And they're the cheapest way to go with high-quality books.

So, what we're going to do is we're just going to use Lulu for our hardcover books. That is our secret answer of the day and nothing else. Because of the price and the distribution, we'd still like to use the other locations for our distribution and such.

But when it comes to our hardcover books, you definitely want to make sure that you're using Lulu to do that process there. Once the book is published, it will also go over to Amazon.

You can ask them to link your paper print, eBook, audiobook, and hardcover book together on the same sales page. The reason why this matters is that when people come onto your page, they see these other formats of your book.

They would be like "wow, this person has got this in all the formats I want". I mean you can even go to CD Baby and put a CD version. Maybe that's going a little bit far but at least with these ones here, you can have it in this format.

It makes it look a lot more professional. And what we're doing for our little $20 investment is we're sending out a bigger net. We're grabbing those people for which they love their hardcover books.

Check out this related article: Lulu Self Publishing Prices?

Conclusion

Look, who am I to argue with somebody if they want to listen to an audiobook? Or they want to see it on the hardback? Why shouldn't I just give them what they want?

Is $20 really that much money when it comes to ordering your proof and making sure you have a hardcover book copy version available? It also gets a lot easier with practice. That is my recommendation for today.

Where is Lulu self publishing login? I hope I answered it. But tell me what you found? If you've had different experiences with Lulu.

If you've tried Lulu, write "yes" below in the comments. And if you have not tried it write "no". That way I get an idea of whether this is important information for you or not.

Thanks a lot and check out my other blogs and videos for more answers to your self-publishing questions.

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