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Chris A. Baird | June 20, 2020
self publishing versus publisher

As an author, we need to find a better publishing house to have good sales. Check out below which between the two, self publishing versus publisher is the better route for you.

Avoid Complex Route

Today's question has three answers. You are going to want to stick around because the third answer is a secret to how you can get the best of both worlds.

So let's get into it. The question that was sent in is self publishing versus publisher battle. And what we're looking at is the question.

Regarding whether traditional publishing is the better route or whether the self-publishing route is the best route for you. Now, this can be quite a difficult decision to make.

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Because you're not completely sure where exactly you should start. The traditional publishing route, you've heard of the big names. And you see the books out there.

We all have or many people, at any rate, have intentions of seeing. Is it possible to get my book on the bestseller? On New York Times bestseller list?

Or on one of those major lists? Perhaps just in terms of getting it sold in major bookstores. And at the airport and things like that.

So you could see your books right next to other books that you yourself would like to read. By going through a major publisher, it gives you some advantages. Maybe perhaps on that.

But then at the same time, it's difficult to get accepted. Then the question is, which one in this battle is the one that is best for you?

Check out my free Self Publishing Secrets Checklist. To help you get started on your journey.

When I first started, I read many books. I realized that self-publishing was going to be the route I was going to want to take rather than the traditional way of a publisher.

I didn't want to get involved in the complexities. Figuring out how to get in contact with the traditional publishers. Sending in manuscripts and all of this sort of stuff.

Instead, I just wanted to see if I can get a book out onto Amazon. Can I start making money from that book? So my intentions were a little bit different.

Publishing System Intricacy

But as I went on in the process, I began to understand that there are many complexities. If a person chooses to go the traditional publishing route.

So let's get into the answers. The first thing is many people who write their books, they finally are like "wow this is fantastic, now I'm ready to send it into a traditional publisher" with

They will take their book and they will send it in. But the problem is that they get rejected. Then they will maybe fix some of the issues in the book. 

They will resend it back into the publisher. Yet again, they will be rejected. We continue this process and the motivation level starts to drop.

I remember reading about all sorts of people. Like for example the Harry Potter texts of J.K. Rowling. Also even a Stephen King with his Christine novel getting rejected.

You know dozens and dozens of times before finally making it big. But how many authors and writers, in general, can do this process of getting rejected over and over? Even though their books are completely fine.

And the motivation level starts to drop. Instead of finding your readers and people. Being able to enjoy your books or get some help from your books. You get demotivated and nobody ever sees it.

So, all of the work that you put into it is completely wasted. The best route is actually to self-publish the book. Get an audience first.

You prove to the publishing houses that you have people who want to read the books that you're writing. Also, you're able to show them that you have a following.

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And this is their number one concern, which is they just want to know that if they publish your book, they are going to be able to get sales on that book.

The biggest fear that the publishing houses have is that they're going to go through all of the efforts. Use the money to get your book out there. Perhaps doing some promotions which they don't always do.

Unless you're already famous. They promote your book and they get it out in the bookstores. And then it doesn't sell at all.

The Publishing Code

They have to take all of the costs. Instead of earning money, they start losing money.

Well, the secret answer for today is that you can submit your manuscripts and your books to the traditional publishers first. Then you give them a chance to reject you.

Now if they reject you, you self publish. And then what happens is you're able to go through the process of understandings. And soon will also understand the difference between self publishing versus publisher or traditional publisher.

How to make books that people want to read? Where to find your audiences? And to get those people to buy your books. Doing social media marketing and general content marketing.

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To get other people into your funnel where they will find your books. They will read your books. They will buy your latest books.

And then you write your next book. And what you do, you send it back to the traditional publishers. Let them reject you.

Then we self-published that one and we can continue the process. Now you'll notice the reason this secret is powerful. It's because you get the best of both worlds.

As your audience builds up, you can show the traditional publishers that people want to read your books. Then you're in a position for those traditional publishers to say yes.

Maybe we should sell your book or maybe you're right on the edge. They're still not quite sure what is the correct choice. That being the case, what we can see very quickly is that we're able to go both routes at the same time.

When the timing is right, then we will get accepted at some point down the line. As opposed to getting rejected 50 times by all of the major publishers than just giving up.

So why don't you tell me a little bit about what you have found? Were you able to get traditionally published your first try? Have you considered trying to go to both routes?

Let me know below in the comments. Check out my other blogs and videos that answer your self-publishing questions.

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